VICE – Social Producer (Noisey and Thump)

Location: London

Closing date: Ongoing

Across Noisey and Thump, the Social Producer is responsible for driving and monitoring digital growth in the following areas:

РWorking closely with editorial team on copywriting + copy approval for socials across a range of platforms.
РIdentifies trends and stories on socials for the VICE editorial teams. Develops new content and campaigns to serve users and grow social and platform followings on Noisey and Thump.
РCreating and commissioning assets to use on social platforms. Identifies the most compelling visuals to accompany content, and packaging those for effective sharing.
РCurating a week email newsletter for music channels. Reports on platform growth, content output and paid activity through written and verbal comms.
РConducts regular A/B split tests with copy, assets and paid strategy to produce concrete results on activities, reporting these back to managers and editorial team.
РSetting up paid campaigns to back our best performing content and drive the lowest CPCs.
РMonitoring trending topics + curating evergreen content to increase post frequencies.
РContributes to the growth of the department and trains junior members on the team on various components of the social production role.
РContributes to creative and ideation discussions around site takeovers and editorial initiatives, using knowledge of audience and analysis to back up recommendations.
– Other adhoc marketing assistance and administration when required.

Qualifications:

– Knowledge and experience of working within the music industry is a must.
– English, media or journalism graduate preferred.
РMinimum of one year’s experience across editorial and social platforms with proven ability to grow social reach. Experience with creating social assets, platform R&D, and story development.
– Experience with Adobe CS and Final Cut Pro is a plus.

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