Stylight – Facebook Marketing Intern

Stylight Logo

Location: Munich, Germany

Closing date: Ongoing

Length of internship/placement/apprenticeship: preferably 6 months, starting as soon as possible.

Pay: Salary negotiable

Stylight is an online fashion platform that combines all the best online fashion stores on one website. It has a young, trendy edge, and is the fastest-growing fashion community in Europe.

Stylight has its own online magazine, an active Facebook community, and users can put together their own mood boards with items they’ve found and “hearted” on the site. It is the ultimate online fashion experience!

Would you like to work in the heart of Munich in a young and dynamic environment?

At Stylight, you’ll get the opportunity to work for an exciting start-up with a flat hierarchy and dedicated team.

You will get to know the beautiful city of Munich, and can also take part in all the fun activities and parties organized by Stylight.

You may gain the following experience:

  • Create inspiring and creative Facebook posts and ads in Photoshop.

  • Support our Facebook Marketing Manager in her daily work and be part of a successful Facebook marketing campaign in 10 different countries.

  • Create analytical reports for our Facebook Marketing Manager, discuss them with her and contribute to the continuous optimization of existing campaign structures.

  • Research the market and competitors and actively contribute with your own ideas, recommendations and proposals.

Stylight is looking for a Facebook Marketing intern. Do you have a high affinity for internet & E-Commerce and are you interested in the world of online marketing?

Are you into Facebook and other social media channels?

Would you like to be part of an international team who works hard and has a lot of fun? Then Stylight is the place for you!

Requirements?

  • You are currently studying or have recently finished studying Business Administration, Media Design, Communication, Fashion or something similar.

  • You are an excellent writer

  • You are native speaker of Dutch, French, Italian, Swedish or German (or even 2 of these) but you are also fluent in English.

  • You have a high affinity for Fashion and E-Commerce.

  • You can easily handle Photoshop

  • You preferably have initial practical experience in Online/Facebook marketing.

  • You are well-rehearsed in MS Office, especially Excel.

  • Teamwork, resilience and high commitment characterize you. Curiosity and willingness push you forward.

  • Flexible, dedicated, and a good worker in a team.

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Breaking Into Papers: National vs Local

Ellie House

Aspiring journalist Ellie House freelancing for her local paper

Student and aspiring journo Ellie House elaborates on why she thinks regional papers provide the best training for budding journos…

Whilst my flat mates spoke of free dominoes at fresher’s fair, I opted for a placement with my local paper, The Lancaster Guardian.

I spent the first few days asking the long-suffering chief reporter to double check every single sentence I typed, and even practised my phone voice once I got home. It’s been over a year since that terrifying week, and I owe the paper one heck of a lot!

Whilst national experience may help you to walk the walk, the skills learnt at regionals will enable you to talk till you’re blue in the face.

Part Of The Team

At the Lancaster Guardian, I was allowed to come back on a weekly basis. A national newspaper can rarely offer this type of opportunity.

Nationals are an experience in themselves, but it is incredibly difficult to make your mark when there is a different wannabe journo in each week.

It’s easy to feel like an outsider there, especially when it comes to office politics. Regionals, on the other hand, can provide a far more nurturing role in an incredibly tough business.

Deadline days at The Lancaster Guardian are often extremely stressful, but in my experience people always found the time to have a quick chat with me. I was asked to write stories from day one, so I felt a valued member of the team.

Learning The Basics

Understanding the basic dynamics of the newsroom stood me in good stead for other work placements, and also improved my confidence.

I learnt invaluable skills across all four regional placements, such as the art of writing a good introduction, interview technique, structure, and working to deadline.

After ringing an irate shop owner back for the fifth time, I learnt to have all my questions prepared before I eagerly dialled. I also learnt the importance of diplomatically asking ages and spelling names right.

Although these are basic skills, it’s surprisingly easy to overlook their importance. I certainly did, which led to a correction in the paper the following week, and a mild slap on the wrist from colleagues.

The lessons learnt enabled me to go on to write articles for The Independent, and flourish during a BBC placement.

More Responsibility

Whilst it’s always worth asking if you can accompany someone on an interview during national experience, I was repeatedly told that PR teams “wouldn’t like it” and was left to do the recycling.

The Lancaster Guardian, on the other hand, allowed me to interview people over the telephone, and finally in person.

An interview with the local vicar may not be considered as important as a national feature, but both require an equally professional technique.

You have to be prepared to be given the jobs that nobody else wants to do at regionals, and there were certainly times when I nearly ate my own head with boredom.

I was rewarded with some really interesting pieces after writing an article about a computer shop, which taught me the importance of knuckling down regardless of the subject.

Knowing Your Patch

Unlike nationals, regional newspapers give you the opportunity to become part of a community. Some of my work gave me a feel-good factor which is perhaps rare in today’s media. The older generation were amazingly grateful for my local coverage of a sixtieth wedding anniversary, for example, and I felt very lucky to talk to such couples.

These moments reminded me why I wanted to be a journalist, and also taught me vital people skills. Regional newspapers offer golden opportunities if you’re prepared to work for free, and stalk locals in your spare time.

From covering a rural campaign with The County Times to attending a controversial inquest for The Shropshire star, regional newspapers have been far more influential in my development as a journalist than national placements.

Had The Lancaster Guardian not given me a chance, my portfolio would not be nearly as strong.

Do you think that placements at regional papers have more to teach than nationals? Have you had experience at both? Get in touch with your thoughts or leave a comment below. You can follow Ellie on Twitter @ellie_house

Yahoo! – PR Intern

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Location: London

Cosing date: None given

The Global PR team is focused on telling Yahoo!’s story of how we make the world’s daily habits more inspiring and entertaining.

Think about what we do every day: we communicate; we take pictures of our friends, our pets, our kids … we check sports scores, read the news and latest celebrity gossip and check the weather.

Yahoo! sits in the middle of the world’s daily habits, and we make them entertaining and inspiring.

We also want to show brands how advertising on Yahoo! puts them at the centre of people’s daily habits.

The UK PR & Communications team’s programme is divided into 6 key areas:

1. Media PR (supporting our media properties such as Yahoo! News, omg! from Yahoo, Yahoo! Movies and Yahoo! Eurosport.com)
2. Product and Tech PR (supporting products such as Yahoo! Mail, Yahoo! Search and Flickr).
3. Advertising stack PR (supporting our B2B solutions and offerings as well as products such as Ad Targeting and Right Media Exchange)
4. Corporate PR
5. Internal PR
6. Social PR

The role will report to the Head of UK PR and will assist across all our campaigns and activities.

The UK PR & Communications team is part of Yahoo!’s EMEA PR and global Communications team. We work closely with our counterparts in Europe and Middle East and Africa as well as our headquarters in Sunnyvale. All Yahoo! PR campaigns are fully integrated with the local, regional and global Marketing team efforts.

Responsibilities:

•       Support the PR team in the preparation, design and implementation of all PR activities including pitching to the media, writing texts, press releases and radio briefs, writing blog posts and creating infographics and visual assets
•       Desk Research for Yahoo! stories such as analysing Yahoo! search data or consumer research for interesting  storylines
•       Assisting with briefing documents for spokespeople – ie looking at the topics recently covered by key journalists
•       Reporting and analysis – working with our press monitoring agency to capture and evaluate our PR activities
•       Maintain internal log of all PR activities
•       Supporting the team in organising internal and external events such as speaking opportunities, press launches and internal  staff events
•       Play an active part in maintaining Yahoo!’s social media presence
•       Attend weekly meetings and capture actions and insights to ensure the team delivers against its goals
•       Attend regular meetings with other departments including Editorial, Marketing, Product and Sales meetings as appropriate and capture updates to ensure our programme  is aligned with local business objectives
•       Monitor digital industry and advertising industry for learnings, case studies and competitor activity.

Key requirements for this role:

•       Some first-hand experience in  PR or journalism (either agency or in house paid or work experience or via involvement at college or university)
•       Great organisation skills and a keen eye for detail
•       Wide ranging knowledge of popular culture, digital trends, the online media space and Yahoo!’s products and channels.
•       A strong interest in all aspects of the media and talking to journalists
•       Excellent communication skills (verbal and written)
•       Bright, confident and a will-do attitude
•       The ability to use social media as a standard and effective tool of engagement
•       Daily use and deep understanding of the power of mobiles and tablets
•       A flexible team player with a good sense of humour and culturally sensitive
•       Highly motivated with a results-oriented approach to projects
•       A healthy dose of curiosity and lots of ideas
•       Desire to work in a dynamic and challenging work environment
•       Proven ability to manage multiple daily tasks and manage time well
•       Ability to be proactive: take initiative, think and deliver new solutions & handle objections
•       Excellent relationship-building skills- able to work and communicate effectively with different people
•       An excellent academic record, showing how you got involved and engaged with every facet of your student life.

What we offer

•       Excellent pay and perks such a free food
•       The chance to learn all aspects of PR in a fast moving digital company
•       Exposure to all aspects of the media industry – from the Yahoo! editorial news room to the sales teams that sell advertising on our site
•       An exciting, international work environment in one of the most dynamic industries in the world
•       Huge opportunity to present your own ideas and kick off your own initiatives
•       Intensive on the job training

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Life At CNN – What To Expect As An Intern

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Artur Osinski at the Foreign Office ahead of a press conference

In his latest update for journograds, graduate Artur Osinski answers some questions about the day-to-day duties of a CNN intern …

What internships does CNN have on offer, and where is yours based?

CNN International regularly offers London-based internships in four different departments. They’re paid and last for three months (four in the case of sports).

I work across two programmes: Quest Means Business and Connect the World. This involves shifts from 12-8pm, or 2-10pm respectively. After six weeks on this attachment I switch with the news desk intern.

How did you prepare for the internship?

Fortunately CNN organises a handover day a few days before the start of your internship, which is really helpful.

This includes a tour from the outgoing intern, who shows you the newsroom, introduces you to people, fills you in on your tasks and (hopefully) shares a tip or two – like the fact Richard Quest likes a tall, one-shot, skinny latte at 4.15pm (It’s up to you what you’ll do with this knowledge – but it’s worth having it!)

On my handover day, Richard told me that CNN hired only the best, that I’d take from it as much as I’d put in and that a lot of people working there had started as interns – very motivating words and, from what I found out from asking around, it’s true.

What does your role involve?

It all starts with the 12:30 meeting (or 14:00 if you’re on the Connect The World shift). In the meeting we discuss the day’s stories and what we’ll be focusing on in the programme.

It’s a good opportunity to pitch stories – it’s always appreciated when you provide something useful and it’s rewarding if your idea ends up on air.

In terms of duties, my main role is research – fact-finding, making phone-calls and emailing people.

Sometimes Richard has specific needs, like notes on South Korea before his trip there (he flies A LOT).

Quest Means Business also involves the fun task of writing the “Currency Conundrums.” These are daily questions about a currency which present some interesting, relatively unknown facts.

It’s great because what you write goes on air and it also adds a light, fun moment to the programme.

I’m also responsible for the official Quest Means Business Twitter account, so many @questCNN tweets are written by me (although the tweets you’ll see from @richardquest are most certainly his!)

What tips would you have for others about to start the scheme?

My advice would be to always do whatever you are asked to do, and do it as quickly as possible. Avoid mistakes, obviously – but if you make them, make sure you learn from them. And don’t complain.

When others see that you deal with the small but vital tasks, they’ll start giving you more responsibility. I went out a couple of times with a cameraman to shoot some vox pops and I also did an interview via Skype for Connect The World. All of that made it to air.

There are times when there isn’t as much to do and you have to deal with that. Always ask whether you can help anyone with anything and be ready that suddenly you may be packed with tasks.

Stay tuned to Journograds to hear more from Artur as he gives insight into life as an intern at one of the world’s leading news channels. You can read more from Artur here.

Feel free to leave a comment or question below, or get in touch via Twitter.

Advice From A Graduate Entrepreneur

Rachael Oku, founder of Creative-Bloc, sheds light on her inspiration for setting up a business after graduating and explains how the company helps freelance writers…

I’m a journo grad of sorts: I studied fashion promotion at university and specialised in journalism, then got sidetracked. Before I graduated I was offered a job in PR and thinking about the financial security, I accepted it. After all, when you get offered a decent job you take it, right?

In the years since I’ve realised the importance of saying no, and as a freelance professional this is especially true. Not everything is as good or as simple as it might initially sound.

A small part of me wishes I’d stuck to my convictions in pursuit of a so called ‘dream job’, however a larger part of me realises that I learned more by going the long way round, and now I’m certain journalism, and writing in general, is something I’m meant to pursue.

Working as a freelance writer and editor for the past three years, I’ve searched high and low for an adequate support network combined with a job site, and haven’t found much out there worth getting excited about.

As I’m sure you know all too well, when starting out as a freelance journalist opportunities are few and far between and it can seem like everything and everyone is against you.

Of course it isn’t like that in reality, but without guidance and contacts in your area of expertise, forging a career and recognising the good opportunities from the bad is challenging.

Earlier this year I set about creating a platform that combined the resources I sought. I knew that the business I wanted to set up couldn’t just be about making money, it had to stand for something and hopefully help a few people make contacts and find their feet along the way.

My initial inspiration was to create a place where my freelance writer friends and I could find work and keep 100% of the commission. The project has evolved somewhat since then, but maintains the same ideals.

Launched in July 2012, Creative-Bloc is a social enterprise that functions as a network and online membership club for freelance writers and editors. Sharing advice, industry tips, news and global job opportunities, Creative-Bloc offers writers the commercial advice and support necessary to succeed in a competitive freelance environment.

Aimed at two primary audiences: writers can be working in any industry; while employers vary from print and online magazines to publishers, charities and niche brands.

Once registered members, writers can create a profile (which will be indexed in our directory), interact with fellow writers and employers, access all editorial content and browse the job listings. Writers can also promote their projects (such as a new book release) through the blog and contribute articles with the aim of sharing their experiences with other writers.

As the editor, I’m eager to hear about writers’ experiences and what they wish someone had told them, or perhaps, hadn’t. The primary objective of the community is to cultivate a space where writers and journalists, often isolated and working alone, can log in and feel a bit of support and in a sense, camaraderie.

I always knew that I wanted to run my own business and do my own thing, but I didn’t imagine I’d be doing it less than four years after graduating, let alone in a recession. As naïve as it sounds, and probably is, I believe that if you have a good idea and the conviction to give it a shot, what’s the worst that can happen?

In my case the timing felt right and I was growing increasingly frustrated hearing horror stories about dead-end websites and freelancers being exploited. I realised that I might be in a position to offer some advice, or at least create somewhere for the wise to offer encouragement to those who need it.

In a commitment to nurture young talent coming into the freelance writing industry, Creative-Bloc offers all recent graduates a year’s free membership, and students free membership for the duration of their course.

If you don’t fall into either of the above categories email Rachael with ‘Journo Grads’ as the subject and free membership will be arranged.

Rachael Oku is an editor, editorial consultant and freelance copywriter living in London. She founded Creative-Bloc, a social enterprise for freelance writers, in 2012